Revenue today

₹1,24,500

↑ 18% vs yesterday

Pending review

14

3 breaching SLA

Open leads

8

2 high-value

Live listings

187

↑ 12 this week

Action Required

Review queue →

Item	Type	SLA
FOFO Bakery Franchise MV-10482	High Value	2h over
Tea Cafe Chain MV-10455	Possible Dup	4h left
QSR Brand (Confidential) MV-10401	Broker	19h left

Alerts

High-value lead — ₹1.2Cr enquiry on MV-10288 needs advisory. Assign →

12 min ago

Refund request within 24h window — MV-10199. Process →

1h ago

Fraud flag — duplicate financials across 2 listings. Review →

3h ago

Revenue

14 streams · MTD ₹18.4L

Success Fees

₹2.1L pending invoice

Broadcast

40 triggers live

Audit Trail

2,841 actions logged

Listing	Owner	Package	Flags	SLA
FOFO Bakery Franchise MV-10482	Rajesh Menon	Premium	High Value	2h over
Tea Cafe Chain — 3 outlets MV-10455	Priya Nair	Standard	Possible Dup	4h left
QSR Brand (Confidential) MV-10401	Hidden	Confidential	Broker	19h left
Education Franchise (Resale) MV-10510	Suresh K	Basic	—	31h left

Listing fields Admin-editable

Asking Price	₹12,00,000
Annual Revenue	₹38,00,000
Monthly Net Profit	₹95,000
Category	Franchise · FOFO
NDA Tier	Auto: Standard (price-based)

Documents (KYC)

GST Certificate

Uploaded 2d ago

Verified

P&L Statement (FY24)

Uploaded 2d ago

Owner ID Proof

Uploaded 2d ago

Pending

Review Decision

RM

Rajesh Menon

Owner · MV-OWN-2041

Listing	Owner	Price	Status	Views
FOFO Bakery Franchise MV-10482	Rajesh Menon	₹12,00,000	Live	412
Tea Cafe Chain MV-10455	Priya Nair	₹18,00,000	Featured	1,204
Logistics Co. MV-10278	Anil V	₹45,00,000	Expired	890

Listing	Reason	Closed	Final Value
Salon Chain — Trivandrum MV-09921	Sold	10 Jun 2026	₹27,00,000
Cloud Kitchen MV-09887	Withdrawn	5 Jun 2026	—

Create Listing Telecaller capture

Admin creating on behalf of an owner — from a phone enquiry

1

Owner & Category

2

Details & Financials

3

Media

4

Publish

Assign to owner *

Vertical *

City *

Listing title *

Package

Confidential listing

NDA tier auto-assigned by price

Buyer	Listing	Advisor	Flags	Status
Anand Kumar Budget ₹10–25L	MV-10482	Unassigned	₹1.2Cr	New
Meera S Budget ₹50L+	MV-10288	Advisor: Vinod	High Value	In progress
Thomas J Budget ₹15–30L	MV-10455	Advisor: Asha	—	Responded

Conversation & offline log

Hi, I run two retail outlets in Kochi and want to expand into F&B. Can we discuss financials?

Buyer · 2h ago

[Advisory note] Called buyer 14:20 — confirmed funds, scheduling owner intro call Friday.

Admin (Vinod) · offline log

Lead Actions

Acting on behalf

Active cases

6

Pipeline value

₹4.8Cr

Est. brokerage

₹9.6L

Closed MTD

2

Case	Deal value	Advisor	Stage	Est. fee
Meera S → MV-10288	₹1,40,00,000	Vinod	Negotiation	₹2,80,000
Corporate buyer → MV-10333	₹2,10,00,000	Asha	Valuation	₹4,20,000

Enquiry (12)

MV-10482

₹12L · Anand K

MV-10455

₹18L · Thomas J

NDA / Docs (5)

MV-10401

₹22L · NDA signed

Negotiation (4)

MV-10288

₹1.4Cr · Advisory

Closed (2)

MV-09921

₹27L · Fee applied

Closed deal value

₹54L

Fees invoiced

₹3.2L

Pending invoice

₹2.1L

Paid

₹1.1L

Deal	Deal value	Fee (1%)	Status
Salon Chain MV-09921	₹27,00,000	₹27,000	Invoiced
Cafe Resale MV-09850	₹14,00,000	₹14,000	Paid	—

Buyer	Criteria	Budget	Matches	Status
Anand Kumar	Franchise · F&B · Kochi	₹10–25L	9	Live
Corporate (Bangalore)	Acquisition · Logistics	₹1–3Cr	3	Review

User	Type	Verified	Activity	Status
Rajesh Menon MV-OWN-2041	Owner		3 listings	Active
Anand Kumar MV-BUY-5512	Buyer	72%	4 enquiries	Active
Meera S MV-INV-0188	Investor		Subscriber	Active

Profile Admin-editable

Email	rajesh@example.com
Phone	+91 98470 11111
City	Kochi
KYC	Verified
Lifetime value	₹47,997

Listings (3)

FOFO Bakery Franchise

MV-10482

Live

Salon Chain

MV-09921

Sold

Account Actions

All actions logged to audit trail

Account type *

Owner / Seller Buyer Investor Broker

Full name *

Phone (WhatsApp) *

Email

City

Send WhatsApp welcome + OTP

User sets their own password via link

User / Listing	Documents	Submitted	Decision
Rajesh Menon MV-10482	GST, P&L, ID	2d ago
Priya Nair MV-10455	GST, ID	1d ago

Broker	Listings	Commission	Closed	Status
Kerala Biz Advisors MV-BRK-0012	7	50% split	₹1.2L	Active
South Deals LLP MV-BRK-0019	3	40% split	₹48,000	Active

Buyer	Profile	Funds proof	Enquiries	Score
Anand Kumar	72%	Pending	4	B+
Meera S	100%	Verified	2	A
Unknown_88	30%	—	11	D · flag

Total MTD

₹18.4L

↑ 23%

Listing packages

₹6.2L

34%

Advisory (margin)

₹5.1L

highest

Success fees

₹3.2L

scaling

Stream Breakdown

Listing Packages (Basic/Std/Premium)

₹6.2L

Advisory / Brokerage (1–3%)

₹5.1L

Success Fee (0.5–1%)

₹3.2L

Investor Subscriptions

₹1.5L

Lead Credits

₹94K

Boost / Featured

₹76K

Verified Badge / Confidential

₹52K

Buyer Mandates + Affiliate referral

₹41K

Active packages

187

Expiring 7d

12

Investor subs

23

MRR

₹1.5L

User	Plan	Started	Expires	Status
Rajesh Menon MV-10482	Premium 90d	20 May	18 Aug	Active
Meera S	Investor /mo	1 Jun	Renews 1 Jul	Active

Credits sold MTD

312

Revenue MTD

₹94K

Credits used

198

Avg / buyer

8.4

Buyer	Purchased	Used	Balance
Anand Kumar MV-BUY-5512	15	3	12
Thomas J	5	5	0

Partners

4

Referrals MTD

18

Commission earned

₹41K

Pending payout

₹23K

Partner	Type	Conversions	Commission	Status
NBFC FinPartner	Acquisition finance	11	₹28K	Pending
Insure Co.	Business insurance	7	₹13K	Paid	—

Referrals MTD

47

Converted

14

Rewards owed

₹14K

Flagged

2

Referrer	Referred	Status	Reward
Rajesh Menon	2 owners	Converted	₹2,000
Unknown_88	9 signups	Fraud flag	—

Request	User	Amount	Window	Reason	Action
Listing pkg refund MV-10199	Anil V	₹5,999	6h left	Duplicate purchase
Credit dispute	Thomas J	₹999	Expired	Unlock not received

Confidential listings

19

NDAs signed MTD

64

Active unlocks

41

Breach flags

1

Buyer	Listing	NDA Tier	Signed	Status
Anand Kumar	MV-10401	Standard	1 Jun 2026	Unlocked
Meera S	MV-10288	Premium	28 May 2026	Unlocked
Unknown_88	MV-10401	Standard	15 Jun 2026	Breach flag

Flag	Entity	Signal	Severity
Duplicate financials	MV-10455 & MV-10460	Identical P&L hash	High
Referral abuse	Unknown_88	9 signups, 1 IP	Medium
NDA breach	MV-10401	Off-platform contact	High

Top searched (no supply)

F&B franchise · Kochi

214

Salon resale · Trivandrum

151

Cloud kitchen · Kochi

107

Demand vs supply

Franchise

2.4x

Business sale

1.1x

Commercial property

0.6x

Kerala F&B under ₹25L

8 listings · on homepage

Live

Verified Franchises

12 listings · category feature

Live

AU Corridor Picks

5 listings · investor digest

Draft

Banner	Placement	Schedule	Status
List free this month	Homepage hero	1–30 Jun	Live
Investor early access	Category strip	Scheduled	Scheduled

Trigger	Offer	Sent MTD	Conv.
Listing >14d, low views	Boost ₹999	62	18%
Buyer hits credit limit	Investor upgrade	28	11%
High-value listing	Verified badge	14	29%

Page	Type	Updated	Status
How It Works	Static	2d ago	Published
Buying a franchise in Kerala	Blog / SEO	5d ago	Published
Pricing & Plans	Static	1w ago	Draft

AU listings

14

NRI buyers

31

Corridor deals

3

Pipeline (A$)

A$420K

Listing	Side	Price (A$)	Price (₹)	Status
Indian restaurant — Melbourne	AU sell	A$180,000	₹99,00,000	Live
Spice import distribution	Cross-border	A$240,000	₹1,32,00,000	Advisory

Compose Broadcast

Template (HSM)

Segment

~1,240 recipients

Template pre-approved · marketing-category cost applies

Trigger Automation Map

Listing approved / rejected

Owner triggers

On

New enquiry alert

Owner triggers

On

Deal digest / NDA unlock

Buyer triggers

On

Funnel Report

Visitor → listing → enquiry → close

Cohort Retention

By signup month

Revenue Trends

14 streams over time

Platform Funnel (MTD)

Visitors

42,100

Registered

3,210

Enquiries

1,180

Closed deals

9

AdminActionDetailTime

VK

Vinod

act_as_startActing as Rajesh Menon (MV-OWN-2041)2m ago

AK

Arun

refund_approve₹5,999 refunded MV-10199 · reason: duplicate14m ago

AS

Asha

listing_approveMV-10455 approved & published1h ago

VK

Vinod

fee_applySuccess fee ₹27,000 on MV-099212h ago

AK

Arun

user_suspendUnknown_88 suspended · reason: referral fraud3h ago

AK

Arun

user_createCreated owner Priya Nair (MV-OWN-2044)5h ago

API

Operational

WhatsApp BSP

Connected

Razorpay

Live

AWS SES

Degraded

Categories & Verticals

6 verticals, subcategories

Pricing Config

Packages, credits, fees

NDA Tiers

Price-based auto-assignment

SLA Rules

48h Basic / 24h Premium

Affiliate Partners

Add / manage partners

Team & Roles

Admins, advisors, permissions

Platform Dashboard

Listing Review Queue

FOFO Bakery Franchise — Kochi

Live Listings

Archived Listings

Create Listing Telecaller capture

Lead Management

Anand Kumar → MV-10482 ₹1.2Cr

Advisory Queue

Deal Pipeline

Success Fee Tracking

Buyer Mandate Management G3

User Management

Rajesh Menon

Create User Manual onboarding

Verification Centre

Broker Management

Buyer Quality Scoring

Revenue Dashboard

Subscriptions & Packages

Lead Credits Ledger G1

Affiliates & Commission Payouts G4

Referral Program G5

Refunds & Disputes G6

NDA Management G2

Fraud Watch

Market Intelligence

Collections

Banners / Promo Control

Upsell Engine

Content / CMS

India–Australia Corridor

WhatsApp Broadcast

Reports

Audit Trail REQ

Platform Health

Platform Settings